Hi, I’m Gabriele.

I design digital products inside complex systems, where user clarity, business goals, and constraints collide.

My background started in visual design and evolved early into digital product work, where I learned how deeply design decisions shape adoption, trust, and revenue. Since then, I’ve focused on using design as a tool to make products work, even in imperfect conditions.

I hold a Master’s in Strategic Product Design from TU Delft, where I learned to balance strategic drivers with technical and organizational constraints. Over the past years, working with startups, agencies, and across enterprise environments, I’ve developed a strong ability to operate without clear ownership, align stakeholders, and ship meaningful improvements under real pressure.

Today, based in Barcelona, I work on HP.com’s Global Onsite Search, improving product discovery and commercial performance at scale.

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My Mission

I design products that make complex ideas usable. By working closely with founders, stakeholders or developers, I focus on critical decisions and building design foundations that scale.

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